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Just prior to Ray's newly acquired success with You Tube music videos he had issued a Christmas CD with all-serious recordings. Prior to that release he was promoting his trucker CD, One For the Road. The promotion included hype centering around "Cooter Brown". This particular song amassed a modest following on-line...but it wasn't a music video. Several months later "We The People" hits You Tube and it spreads all over the internet...changing, for now, the focus of his career. Highly political and patriotic, Ray's recent music video successes defy critical explanation. Those who simply have no clue as to why or how Ray Stevens is enjoying such incredible mainstream success right now will perhaps continue to remain clueless.
In the early 1990's when Ray was having widespread mainstream successes with his home video releases it always baffled the critics...perhaps they felt an artist of Ray's longevity was immune from mainstream viability? Maybe even the most crass or cynical are able to let go with a belly-laugh when appropriate? It's okay to laugh at Ray's jokes...it's okay to hum along to "Ahab the Arab"...it's okay to giggle when Ray performs "It's Me Again, Margaret"...it's a lot of fun watching Ray perform "The Streak" and deliver the catch-phrases we all know and love.
The bottom line is Ray Stevens makes us laugh...the humorless, well, I'll never figure that bunch out. There are those people out there who just don't laugh or find anything amusing but they're thankfully the minority. Continue on, Ray Stevens...never stop doing what it is that you do.
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