August 24, 2019

Ray Stevens: The Road to the Country Music Hall of Fame...Part Five

As we continue down the road in the Country Music Hall of Fame career of Ray Stevens we pick up in the fall of 1969. In pop culture the headlines were dominated by social unrest and protests centered around the Vietnam War. These sentiments had been boiling since the mid '60s but didn't reach their violent peak until the 1968-1970 time frame. Ray wasn't highly active in the counter-culture but given his age bracket he certainly could have been. Musically, at this point in time, he had dabbled in social commentary in his 1968 studio album...search the archives on the right hand side of this page for Part Four of this mini blog series to see the information surrounding that chapter in his career. In the fall of 1969, for Ray Stevens, he released a song by a new songwriter...a song that would become a major hit for another artist a year later...but Ray holds the distinction of being the first artist to record the song. "Sunday Mornin' Comin' Down" hit the charts in the fall of 1969 on Monument Records and it was from the pen of Kris Kristofferson. Ray's version charted on the pop and the country charts...marking his debut on the country music charts. The single also reached the charts in Canada for Ray but the peak positions both in the United States and Canada were below the Top-40...meaning that radio stations weren't playing the song in spite of it registering sales. Ray was given the opportunity to record "Raindrops Keep Falling on My Head" for an upcoming movie but he turned the song down because of his strong feelings for "Sunday Mornin' Comin' Down" and he didn't want to delay the release of a surefire hit song for a risky soundtrack endeavor.

It's been said that Ray's version of "Sunday Mornin' Comin' Down" didn't become as big a hit due to his image...record buyers had a difficult time picturing clean-cut Ray Stevens going through the experiences sang about in the song...but the same record buyers had no problem identifying the song's lyrics with Johnny Cash...the artist that recorded the song in 1970 and had a huge hit with it. The song Ray turned down, "Raindrops Keep Falling On My Head", became a huge hit for B.J. Thomas when it appeared in the massively popular movie, Butch Cassidy and the Sundance Kid. The B-side of "Sunday Mornin' Comin' Down" happens to be "The Minority", from Ray's 1968 Even Stevens album. The B-side credits Fred Foster, Ray, and Jim Malloy as record producers while the A-side credits Ray and Jim as record producers. The reason, for those that hadn't read Part Four yet, is Fred and Ray made a friendly bet. The details of the bet were if "Gitarzan" became a hit, which Fred believed wouldn't become a hit, that Ray would have creative control over the direction of the next album. Fred lost the bet and so "Sunday Mornin' Comin' Down" was the first release following that losing bet. A brand new album also shown up in the form of Have a Little Talk With Myself. The title track, written by Ray, reached the country charts early in 1970. The album is an outstanding collection of songs made famous by other artists and have mostly been re-arranged by Ray. There are only three original songs on the album: "Have a Little Talk With Myself", "The Little Woman", and "Sunday Mornin' Comin' Down". The rest of the album consists of his versions of contemporary pop songs running the gamut from The Beatles to Blood, Sweat, and Tears as well as his versions of musical pieces such as "Hair" and "Aquarius". Some of the other songs on this album include his versions of "Help", "Spinning Wheel", "Games People Play", and the equally iconic "Hey Jude". Kicking off the 1969 album is a song that became his next single release...from the pen of Bob Dylan comes "I'll Be Your Baby Tonight" and Monument issued it as a single early in 1970. The B-side is from the pen of John Lennon and Paul McCartney, "The Fool on the Hill".

Music elitists and, or, music snobs generally feel that singers should never, ever remake or cover material that was originated by anyone looked upon as God-like in the music industry. Ray has never shied away from covering any type of song regardless of it's place in pop culture or if it's heavily identified with one artist or one group. The 1969 album goes a long way at showcasing this. It's difficult to tell how Ray's career would've gone if he remained on the Monument label...I say this because "I'll Be Your Baby Tonight" became his final single release for the label. Ray had a very lengthy stay at Monument...first as a music arranger/session musician beginning in 1963 and then as a recording artist beginning in 1965 following the expiration of his Mercury Records recording contract. In my previous blog entry I mentioned that Andy Williams was becoming a major player in Ray's career...and things really got going in the spring of 1970 when Ray was announced as Barnaby Records' new recording star. The record label was owned by Andy Williams. Ray's debut for the label arrived not too long afterward in the form of "Everything is Beautiful"...and oh what a classic in the career of Ray Stevens!! The song had been receiving high profile exposure through his guest appearances on Andy's television series on NBC-TV and it quickly became a hit. The single reached number one on the Hot 100 for two weeks...the last week of May and the first week of June...not only that but it hit the number one position in Canada, Australia, and on America's Easy-Listening chart. It was at the top of the latter for three weeks in the summer of 1970. The RIAA certified it a Gold single for than a million copies sold.

Coincidentally Ray Stevens found himself on the cover of The Toronto Daily Star for the week of May 30, 1970 - June 6, 1970. I say coincidentally due to the fact that "Everything is Beautiful" hit number one in the United States for the week ending May 30th. Ray had been told that he picked as the host of a variety show for NBC that was set to air during the summer months while Andy Williams was on vacation. In this era, apparently, it was frowned on by advertisers to air repeats of variety programs (perhaps due to their topicality) and so whenever the host of a show was away on summer vacation a replacement host filled in. Ray was told of his upcoming hosting duties early in the year and so he eventually came up with "Everything is Beautiful" as a possible theme song for this yet to be aired summer series. Ray and his cast taped their episodes in a studio in Canada...which is why you see him off to the right on their version of TV Guide. The television series made it's NBC debut on the night of June 20, 1970 and there were eight episodes altogether. The last episode of the summer series aired the night of August 8, 1970. The show carried a surreal flavor and there were a lot of music performances (obviously) and comedy (obviously) from an eclectic cast. I'm only going to name a few of his cast-members: Mama Cass, Lulu, and Steve Martin. There were other cast-members but those three are the more notable. You can find video clips from Ray's 1970 summer show on YouTube if you're curious/interested in seeing the fun and frolic the show presented to viewers. The program would typically open with Ray seated at the piano singing the chorus of "Everything is Beautiful". The international success of the single as well as it's national exposure on NBC-TV for those eight weeks obviously played a major factor in the single selling more than three million copies. The song became a much recorded Gospel and Inspirational standard. Barnaby Records issued their first album on Ray...titled, as you could imagine, Everything is Beautiful. The album contained two original songs and more cover versions of other artist's recordings. The only other original being "A Brighter Day" which had been the B-side of "Everything Is Beautiful". Ironically Ray recorded "Raindrops Keep Falling On My Head" for this 1970 album...even though he originally turned the song down in 1969...and interestingly the album notes credit it's appearance in the Butch Cassidy and the Sundance Kid movie even though it's the B.J. Thomas recording which is heard in the film and it's soundtrack. It's my belief that Barnaby Records was simply promoting the song itself...not necessarily the recording. Some of the other songs on the album include "Something", "Get Together", "Walk a Mile in My Shoes", "Early in the Morning", and "She Belongs To Me". Ray's next single wouldn't arrive until the fall of 1970...included on an album that was much more socially aware than anything he had issued to that point in his career. Welcome to the commercial peak of the Protest song in pop music...and Ray tested the waters with his own style of Protest anthems...and some record buyers may have considered it Unreal to hear Ray singing about such topics with such conviction...and we'll pick up with the rest of this in Part Six...but it goes without saying that I'm not writing these blog entries under any kind of protest. I'm enjoying this career look-back of Ray Stevens.

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